Brain is more vital than what you think. Did you know that actual death is not heart’s non-functioning but the brain’s stoppage? Think about emergency techniques like CPR which makes the heart function even after it stops, but if the brain is dead the whole body is dead. Now you may be wondering why I’m talking science today! It is for a purpose, the purpose which forms the basis of our understanding of the NLP the buzz word of personal development and of course, biz development.
Brain, the vital organ of the body is the home for nerves. The neuro cells form the integral part of whatever we do. It is the brain which controls the actions, thoughts, or in short whatever we do. It is something which controls all that you do. What if you can control the brain, your thoughts, your actions and your future? Sounds great, right? It was the same five decades before a topic which required research and understanding. Remember few days before we spoke about how thoughts can shape your destiny. Today, I am going to throw some light in the same lines, but on a more scientific level and on a business oriented approach. Thus we are going to see how NLP can be connected to marketing and business.
One example of the series of recent advertisements I have been watching, also hailed as to use the best well-known marketing techniques. I am talking about the deodorant advertisements! These ones make us get out of the reality and for the moment we do believe that all the girls in the town will follow if we were wearing the deodorant. Sounds funny but those advertisements have impressed us didn’t they? We may dismiss that advertisements are often exaggerating, but this is what we have exactly trained the brains for. The impact that the words and the images last on the neuro cells are amazingly surprising!
Research on neuroscience has taught all the years that, the brain cells record each and every experience. Neuro Linguistic Programming or NLP goes a level higher and says that these recordings can be organized and can be exploited for our advantage. For instance, you can program the neurons of your employees or your team members for imposing an idea on them. Like how the marketing gurus are doing through their advertisements indirectly.
Direct NLP sessions have created great and lasting impacts on people and on their developments. If you notice a business is run by the group of individuals who work for a common goal or purpose. How great it would be when you align all their thoughts and ideas to one track the organization’s growth. That is exactly what NLP can do to your business and marketing. When I finish my NLP sessions with business people and their team members, I can see a lot of togetherness in spirit, ideas and thoughts. NLP is more than individual development and these people are living examples for it. Their business results too!